Social media is of the utmost importance these days, not only in your personal life, but also in your professional life. Twitter is an informational social network in which people join in their interests, distribute information, and find out what is happening in the world in real-time. On twitter, you build followers and also follow other people. You then have the opportunity to deliver a 140 character message and share it within your follower’s timelines.
For businesses, conversations can provide a powerful depiction to connect your messages to your brand and also understand people’s wants and needs in your particular industry. Businesses are able to participate in conversations and connect with customers, in real-time, answering any questions and/or concerns they may have. Businesses can also use twitter to gain insight about themselves, their competition, and the industry they’re in.
There are various social media management systems to help you tweet and even some that integrate an assortment of social media platforms that combine into one. We’ve taken the time to research and share with you our favorites:
DestroyTwitter is a twitter client with many useful features. You can use this on a Mac, Windows, or Linux. You can filter hashtags and other things that you don’t want to see on your newsfeed. You can also find your friends easily by typing in just the first few letters of their username.
DigiTweet is an open source desktop for windows. Some of the features include customizing the layout, being able to see a preview of a URL if someone includes that in their tweet, and much more.
Digsby is instant messaging, social networks, and e-mail all in one. Digsby will alert you of what your friends are doing in real-time; you can personalize the application to give it a personal feel and sync between different computers.
Echofon is helpful because it automatically keeps unread tweets in sync between your different devices; you will never have to read the same tweet twice. You are also able to share and view photos very simply and are notified every time someone sends you messages or mentions you.
EventBox is for Macs and is designed to combine a mixture of social networking sites like Flickr, Twitter, and Facebook, and Reddit into one. You can see alerts when you’ve received new messages and viewing photos is easy as you can see them without actually leaving the application.
Hootsuite allows you to schedule messages and send out various tweets from multiple accounts. You can have up to five accounts for free. You can launch marketing campaigns, grow your audience, and have a keyword search so that you never miss when people are talking about you. You also have the ability to connect your Facebook, LinkedIn, Google+ and more.
Janetter claims to be the “best Twitter client on the net” and is extremely customizable. There’s a variety of designs, real time updates, and this application can give you suggestions when you type in @ (mentions) or # (hashtags).
Seesmic Desktop has just been acquired by Hootsuite. There are great features including the ability to schedule and post to different social media platforms including Tumblr, Facebook, LinkedIn, and Twitter. You can share links and photos very easily between all of the social networks as well.
SproutSocial is used to increase efficiency of social marketing efforts via Facebook and Twitter. You can smart search for key words, clean out your followers, and view reports regarding demographics, engagements, page impressions, and more.
TweetDeck allows you to schedule tweets, add multiple accounts so that you can update from several different social media platforms, and you have the ability to arrange your feeds.
There are so many more social media management tools that you can use to help you see who is talking about you on the internet. Social media is a great way to stay in contact with your customers easily and quickly, troubleshoot issues and learn how to grow your company! Whichever platform you use, be sure you get connected with us @Lunarpages…and Get Social!